Choosing Impressive Listing Photos Can Dramatically Boost Your Image Too

Article brought to you by the Tech Helpline, a member benefit of the Kansas Association of REALTORS®. It takes just seconds to make a first impression, and that’s why the photos you select for every listing count. Now that searching for a new home online has rocketed to an all-time high of 97%, according to the National Association of Realtors, property photos …

The 5 Best PDF Hacks for Agents

Article brought to you by the Tech Helpline, a member benefit of the Kansas Association of REALTORS®. The Portable Document Format or PDF was created by Adobe in 1993. Adobe officials estimate that there are some 2.5 trillion PDF documents in the world. And PDFs have become a mainstay for real estate, empowering the digitalization of today’s transactions. Adobe offers free …

How to Start Your Own Blog

Article brought to you by the Tech Helpline, a member benefit of the Kansas Association of REALTORS®. Why should you want to have your own blog? Because today, 90 percent of home buyers are searching online during their house hunt, according to Google and the National Association of Realtors. In addition, more than twice as many people start their search online versus contacting …

Using Instagram Carousel to Boost Your Business, Win More Listings

Article brought to you by the Tech Helpline, a member benefit of the Kansas Association of REALTORS®. For real estate, Instagram is a great social platform for agents to expand their network, market properties, and acquire more listings. Predominantly through images, Instagram gives power to agents, teams, and brokerages looking to show off their businesses and listings. Instagram offers a variety …

3 Stand-Out Video Hacks: Making Videos That Get Clicks!

Article brought to you by the Tech Helpline, a member benefit of the Kansas Association of REALTORS®. You probably have heard that video is one of the most powerful and persuasive forms of communication. The statistics for the impact of YouTube alone are staggering: 2 billion monthly users, 74% of US adults use YouTube, and it’s the world’s second-most visited website, right after …