Using Instagram Carousel to Boost Your Business, Win More Listings

Article brought to you by the Tech Helpline, a member benefit of the Kansas Association of REALTORS®. For real estate, Instagram is a great social platform for agents to expand their network, market properties, and acquire more listings. Predominantly through images, Instagram gives power to agents, teams, and brokerages looking to show off their businesses and listings. Instagram offers a variety …

3 Stand-Out Video Hacks: Making Videos That Get Clicks!

Article brought to you by the Tech Helpline, a member benefit of the Kansas Association of REALTORS®. You probably have heard that video is one of the most powerful and persuasive forms of communication. The statistics for the impact of YouTube alone are staggering: 2 billion monthly users, 74% of US adults use YouTube, and it’s the world’s second-most visited website, right after …

Tech Fatigue Is Real: What You Can Do to Combat Zoom Gloom

Article brought to you by the Tech Helpline, a member benefit of the Kansas Association of REALTORS®. As real estate agents and brokers spend more time on their computers and mobile devices than ever before, many have experience tech fatigue. The concept has been around long before the pandemic outbreak, but it has become mainstream. One of the most common culprits …

Facebook Turns the Table On Lead Gen: You Don’t Go After Leads — Leads Come To You

Article brought to you by the Tech Helpline, a member benefit of the Kansas Association of REALTORS®. Online lead generation has created new business for many real estate agents for more than a decade. The major portals alone have collected hundreds of millions of dollars in annual ad revenue selling online leads to agents. Early on, agents who bought leads from …

Top Tech Issues Every Real Estate Pro Faces

Article brought to you by the Tech Helpline, a member benefit of the Kansas Association of REALTORS®. In the wake of the pandemic, working remotely for real estate agents means more reliance on tech tools than ever. An increased presence of technology in the daily workflow of an agent also equates to more tech challenges. Troubleshooting a greater variety of glitches is becoming …